Our Story – Joelle Hawkens

Love JOELLE HAWKENS? Check out her sister brand TREESJE.

Our Story


Inspired by the children’s names of our founders,  Joelle Hawkens by Treesje was launched in 2012 out of a desire for an affordable handbag collection made of the most sumptuous leathers, focusing on functional, cool, distinctive design.

 

The Joelle Hawkens girl is a lot like us--rooted in the West Coast with East Coast influences, she is an urban nomad with a spirit for adventure, a taste for quality, and an unmistakable sense of style. Her bag is always at her side, the courier of her full, vibrant life and all of its many accoutrements; she needs it to act as a trusty friend (and an especially stylish one, at that). Functionality is important to her because she is always on-the-go, and likes to be ready for anything that life has to give her. It’s not uncommon to find both a pair of heels and some well-worn sneakers in her satchel or tote. Her clutch converts to a crossbody for when the dance floor heats up. From her cocktails, to her apartment, to her clothing choices, she looks for quality and luxury without ever sacrificing her sense of fun.

 

In a light, airy studio in downtown Los Angeles, our skillful, creative team dreams up, sketches, and constructs each bag with these tenets in mind. Our bags are made with extraordinary care and attention from the first pencil stroke down to the last stitch. They’re made to hang at your side day after day, and we hope you’ll use them and love them as much and as often as we do.

 

Come explore the Joelle Hawkens world  @JoelleHawkensLA.

 

 

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